logic + magic

brand + digital

strategy + design

Collaborated

logic + magic

with brands like

brand + digital

nike, Apple,porsche

strategy + design

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Hi, I’m Caden. I build brands and
digital products that constantly
learn from the market, the
consumer, and one another.

I believe there’s no bright line between Brand and Digital. Like a digital product, a brand exists not as a static, singular thing, but as a current version of an ever-evolving organism that’s constantly iterating based on ongoing dialogue.

In order to thrive in a digital environment brands need to be developed with the Internet in their DNA. They need to be purpose-built. Optimized for interaction. And always ready to iterate, evolve, and grow. Which means that
if you want to create work that works, you need to design systems, not outcomes. And you need to figure out when to speak, and when to listen.

In order to thrive in a digital environment brands need to be developed with the Internet in their DNA. They need to be purpose-built. Optimized for interaction. And always ready to iterate, evolve, and grow. Which means that if you want to create work that works, you need to design systems, not outcomes. And you need to figure out when to speak, and when to listen.

Work that works

Above all else, I consider myself a “creative strategist”. That, to me, means someone who can

Understand (or set) an objective
Take a lot of data in
Boil it down to a clear, explanation, idea, or solution that motivates people.
Create a plan of action using the available tactics that guides people to an outcome.

The part about being a “creative” strategist rather than just a garden-variety “strategist” is my tendency to “create” outcomes, not just hypotheses. I execute not just theorize. This idea is codified in the way I work: Create Work that Works, and Show, Don’t Tell.

Above all else, I consider myself a “creative strategist”. That, to me, means someone who can

Understand (or set) an objective.
Take a lot of data in.
Boil it down to a clear, explanation, idea, or solution that motivates people.
Create a plan of action using the available tactics that guides people to an outcome.

I value the idea of constantly learning. Because if we’re not learning, we’re not doing anything new.

Hi, I’m Caden. I create work that constantly learns from the market,
the consumer, and one another.

Hi, I’m Caden. I create work that constantly learns from the market, the consumer, and
one another.

I care about creating work that works and showing not telling. I seek feedback rather than avoiding it. I value the idea of constantly learning. Because if we’re not learning, we’re not doing anything new.

T-SHAPED

EDUCATION

Savannah College of Art & Design

BFA — FASHION MARKETING & Management / AD & ART DIRECTION

BFA — FASHION MARKETING & Management /

AD & BRANDING

2021—2025

Design & Architecture Senior High

DESIGN FOUNDATION (Miami, FL)

2017—2021

Savannah College
of Art & Design

FASHION MARKETING

2021—PRESENT

Design & Architecture Senior High

DESIGN FOUNDATION

2017—2021

WORK EXPERIENCE

Jr. Product Director

Glue IQ

june 2024 — Present

Digital/Brand Designer

Glue IQ

October 2023 — June 2024

Design Intern

Glue IQ

June 2023 — September 2023

Creative Assistant Intern

Astrum House

January 2021 — June 2021

STRENGTHS

Brand Development

Digital Product Design

UI, UX Design

Web Design & Development

Brand Activations

Brand Management & Operations

Integrated Campaigns

Creative Technology

eCommerce Strategy

Digital Marketing

Design Systems

Design Thinking

User Experience Research

Trend & Consumer Insights

SOFTWARES / Tools

Figma (Second Brain)

FigJam, Miro

Adobe Creative Suite

Google Workspace

Office Suite

Notion

AI, ML, and LLMs

Framer, Webflow

CMS Platforms

CRM Platforms

Shopify, Hydrogen

HTML and CSS

Klaviyo

Slack

select clients

Neiman Marcus

Reyes Beverage Group

Klarna

Gap Inc.

Lobos 1707

Maserati

Random access memories

I seek feedback rather than avoiding it.
Technology is magic.

Effectiveness Can Be Learned
Brands are memes.
I care about design, not decoration.
I Hyper-Collaborate
Atomic Design even more powerful than we think.
I'm really passionate about fashion and technology, so as result I spend a lot of time shopping on SSENSE.

Let's Connect

+1 305 206 1907

CADENKUJAWA

@gmail.com

INSTAGRAM

LINKEDIN

Let's Connect

+1 305 206 1907

CADENKUJAWA

@gmail.com

INSTAGRAM

LINKEDIN

Let's Connect

+1 305 206 1907

CADENKUJAWA

@gmail.com

INSTAGRAM

LINKEDIN

Hi, I’m Caden. I build brands and digital products that constantly learn from the market, the consumer, and one another.

Hi, I’m Caden. I build brands and digital products that constantly learn from the market, the consumer, and one another.

Work that works

Work that works

Hi, I’m Caden. I create work that constantly learns from the market, the consumer, and one another.

Hi, I’m Caden. I create work that constantly learns from the market, the consumer, and one another.

Hi, I’m Caden. I create work that constantly learns from the market, the consumer, and one another.

T-SHAPED

T-SHAPED

T-SHAPED

EDUCATION

EDUCATION

EDUCATION

WORK EXPERIENCE

WORK EXPERIENCE

WORK EXPERIENCE

STRENGTHS

STRENGTHS

STRENGTHS

SOFTWARES / Tools

select clients

Random access memories

Hi, I’m Caden. I build brands and
digital products that constantly
learn from the market, the
consumer, and one another.

Hi, I’m Caden. I build brands and
digital products that constantly
learn from the market, the
consumer, and one another.

Hi, I’m Caden. I create work that constantly learns from the market,
the consumer, and one another.

Hi, I’m Caden. I create work that constantly learns from the market,
the consumer, and one another.

Hi, I’m Caden. I create work that constantly learns from the market, the consumer, and
one another.